Tobias van Schneider:

The only thing that I personally don’t like — I’m not a big fan of the gradient, I do think the gradient is kind of obsolete. The gradient is the most generic thing about the whole branding piece. I’ve seen this gradient so many times and there’s nothing wrong in seeing a thing many times as long as it is not part of your core ingredients of your visual identity. The gradient isn’t really ownable. It isn’t really an ownable element and that’s what the problem is with the gradient.

Quasi la metà dei commenti scambiati su Instagr.am sono emoji (in Finlandia la percentuale rispetto a messaggi testuali arriva al 60%); spesso adottate, come hanno scoperto quelli di Instagr.am, a discapito non di una prosa forbita ed elegante ma dello slang tipico di internet (xoxo, omg, lol, ahah o eheh). L’emoji, insomma, non rimpiazza una parola ricca di significato ma il lol tanto abusato — pazienza, quindi. Forse anche meglio.

Dato il loro uso pervasivo, Instagr.am ha cercato di analizzarle, provando a individuare lo spettro di significati che ogni emoji si porta dietro, come queste si associno fra loro. Già è difficile capire i significati che 👯 si porta dietro rispetto a 💃, ma in che modo un cuore 💚  si distingue da uno 💛?

Having learned a good representation for emoji, we can begin to ask questions about similarity. Namely, for a given emoji, what English words are semantically similar? For each emoji, we compute the “angle” (equivalently the cosine similarity) between it and other words. Words with a small angle are said to be similar and provide a natural, English-language translation for that emoji.

Continua a leggere sul blog di Instagr.am.

Ha raccolto un po’ di storie BuzzFeed. In molti dei casi le foto (e gli account) sono state ripristinate, ma non c’è stata una spiegazione del perché siano state in primo luogo censurate:

While the company appears committed to its current standards, there may be a chance that the company will alter its guidelines in the future. Last June, Facebook, Instagram’s parent company, changed its policy on nudity and obscenity, in particular to allow exposed nipples in breastfeeding photos.

For now, though, some are concerned that Instagram – which has given hundreds of millions of people a window into the worlds of others – might be reflecting mainstream norms and double standards rather than allowing its users to express themselves freely. In particular, in its earnest attempts to build a safe, all-ages community, the network could be censoring its largest user base: women.

Relativo: Quelli che di lavoro devono guardare il porno.